Author
Founder
Founder of DJLink.me and director of Mainline Music Asia.
18 articles
The deposit is the line between a hobby and a business. Money makes people honest in a way that enthusiasm never quite manages. Here's how to ask for one without sounding like you're demanding a kidney.
Most link-in-bio pages are graveyards for booking enquiries. Yours doesn't have to be. Here's exactly what a promoter needs to see in the ten seconds before they close the tab.
Here's something most DJs don't do: follow up with promoters who already booked them. It sounds obvious. It is obvious. And almost nobody does it. The gig ends. The promoter hugs you. You go home. Three months pass. The promoter books someone else — not because they didn't…
Twenty years booking DJs across the planet. Twelve steps every single gig travels. Miss one, the gig wobbles. Miss two, it dies. Sam Findlay lays out the full MAP — from network to repeat booking — with real DJs, real promoters, and zero fluff.
I know a DJ. Let's call her L. She posted every single day for six months. Stories. Reels. Grid. The works. Her engagement was decent. Her following grew, slowly. And she was not getting booked any more than before. The problem was not effort. The problem was signal . She was…
Twenty years booking DJs across the planet. Twelve steps every single gig travels. Miss one, the gig wobbles. Miss two, it dies. Sam Findlay lays out the full MAP — from network to repeat booking — with real DJs, real promoters, and zero fluff.
Here's a scene I've watched a hundred times. A label releases a track. Linkfire smart link goes out. Clicks pour in. Spotify numbers climb. The analytics dashboard looks like a Christmas tree. And then — nothing. The campaign ends. The attention evaporates. Nobody got booked.…
After twenty years booking DJs across four continents, Sam Findlay wrote the book. It's called 'How to Get Booked,' it's free, and it might be the most useful thing you read this year.
